HAYA FESTIVAL & SCORPIO
The greatest event in Armenia Haya Fest featured major artists including 50 CENT, Led Zeppelin Symphonic, and Zaz.
The whole digital promotion for these three enormous performances was handled by our team across all platforms. With our advertisements, we not only reached a local audience but also generated some buzz abroad, bringing numerous tourists to Armenia to take in these renowned concerts.
Our social media strategy was to share exciting content and to leave anyone non-aware of this huge festival.
Our mission was accomplished, and the legendary concerts are now in memory of those who knew about the event through their digital platforms.
